Trends in Technology

5 Things to Consider When Selecting a Website Theme

April 6, 2018 by Bobby J Davidson
Read similar articles in: Business Technology

Website ThemeFor most beginners, selecting a theme for their website is an overwhelming task. If you’re one of them then you need to know this: A theme is simply your website’s outfit. For this reason, you must choose a website theme that styles your images, pages and blog posts in a way that make them look good and easy on the eyes. Here are 5 things to consider when selecting a website theme!

Most people find it difficult to pick a website theme that fits the content of their site as they are literally thousands of themes to choose from, which can be overwhelming. Often, the problem stems from not knowing what the theme is for.  The basic purpose of a theme is styling your content by applying fonts, color and layout to transform it into something that captures attention and encourages visitors to stay on your website.

Since it helps to style your website content, keep it responsive across devices and load it in the blink of an eye, choosing the right theme for your website is crucial. However, with so many available options, choosing a website them can be a daunting task to say the least. Before you go shopping for a theme or invest money into one, find out how you can select the perfect website theme.

So, how can you choose the right website theme? To pick the perfect website them, following are 5 things to consider when selecting a website theme.

Simplicity

The first step in choosing the right website theme is embracing or striving for simplicity. While a website design service can provide you with a lot of flashy animations, complex layouts and a range of colors, you should simply look for a theme with a design layout that helps you support your objective. Your website needs to look good but you should not compromise simplicity and usability for an aesthetically pleasing website.

Contrary to popular belief, a good theme does not refer to a theme that looks good rather it refers to a theme that attracts subscribers or gets new business. Complicated themes take the user away from the desired call-to-action (CTA), and are a nuisance to navigate on smart phone or other mobile devices. So, make sure the theme you pick is easy to navigate, has an uncomplicated design and provides users with exactly what they’re looking for. Here, simple is brilliant!

Readability

A good website theme ensures high readability. To ensure high readability, choose a theme with a font that is consistent and easy on the eyes. Paragraphs are part of every website that has some content. Paragraphs are important whether they are written blocks of text spanning an entire page or just 1-sentence long. However, writing illegible blocks of text is a No-no.

If you desire well-structured paragraphs on your site, then ensure they’re formatted well. The style, spacing and position of typography is what generates this formatting.  Also, website designers and developers recommend using a theme that allows plenty of whitespace.

Desktop and Mobile Optimization

It is important for you to choose a website theme that is optimized for both desktop and mobile viewing.  Today, more than a billion people use their mobile phones to search the internet for the information and/or the products/services they need. And, this makes it essential to have a mobile-friendly website. Before choosing a theme, double check to ensure that it’s optimized for both desktop and mobile viewing.

If that isn’t already the case, optimizing website for mobile browsers will become essential in the coming future as all predictions and recommendations point towards it.No extensive analysis is required to comprehend the importance of doing this.

Instead, there are examples of this in our everyday life. Honestly, all it takes to realize the importance of optimizing website for mobile viewing or browsing is paying closer attention to the devices people commonly use in their daily communication, public places and transport.

Browser Compatibility

It is extremely important for you to choose a browse that is compatible with all browsers. Regardless of the browser it is accessed on, your website needs to be fully responsive as this will as this will ensure a good user experience and even help to increase your search engine rankings, along with many other benefits. Your theme will be of no good if it works perfectly on one browser but seems crooked on another. You can check the theme on different browsers by running some basic tests.

In addition to browser compatibility, ensure that the website them you choose is SEO-friendly. SEO-friendly themes will help you to get found online. For most beginners, diving into a code of a theme and then analyzing its SEO friendliness can be a real challenge.If you’re among them, then we would recommend that you take help from professional developers or design teams to fine a theme that is SEO-friendly and helps you get found online.

Plugins

It is important for you to ensure that the website theme you choose supports all major plugins. In fact, it is one of the most important steps in choosing the right website theme. Additionally, it allows you to have control over your website. In case you have a WordPress website, make sure to choose a theme that supports plugins such as WordPress SEO by Yoast and W3 Total Cache. This is in your own best interest.

There you have it—the 5 things to consider when selecting a website theme. In addition to the above, you can reach out to the experts such as us to choose the right theme for your website.

Contact Us

Percento is a Professional IT Consulting, Implementation and Management firm.  To find out how we can help your organization, please contact one of our friendly sales representatives for a review of your system and a comprehensive (No Obligation) proposal of services. Call today toll-free at 800.614-7886 [Austin | Houston | League City  | The Woodlands | Dallas | San Antonio] or email us at sales@percentotech.com.