Posts Categorized: Technology

What Makes a Great Chief Technology Officer (CTO)?

Responsible for an organization’s technology strategy, the chief technology officer or CTO makes sure that the company is effectively utilizing its technology resource. Since the CTO leads your technical and engineering teams, make sure they have the following qualities that make a great chief technology officer. There is one thing that all successful businesses have… Read more »

6 Tech Skills to Develop in 2019

Technology is evolving each day. If you don’t want to be left behind, then you must master all the latest IT skills before your competitors acquire them. To stay ahead of the competition and succeed in the job market, you will need to learn new IT skills in 2019. Some of the tops ones are… Read more »

Why ROI Is the Ultimate Measure of Your Social Media Marketing Success?

When it comes to social media marketing, the key to building solid relationships and expanding your reach is increasing social media engagement and hiring the right person/company for the job. However, this poses another important question: how do you measure the success of your social media marketing? You measure it with ROI. So, why is… Read more »

How Brad Damphousse and Andrew Ballester Used Their Crowdfunding Platform to Become Success Stories

Investopedia defines crowdfunding as the use of small amounts of capital from a large number of individuals to finance a new business venture. Following is the story of how Brad Damphousse and Andrew Ballester used their crowdfunding platform to become success stories. Essentially the opposite of the mainstream approach to raise capital for a business,… Read more »

Larry Ellison: The Man Who Changed the Face of IT As We Know It Today

Lawrence Joseph Ellison was born on August 17, 1944. He is an American entrepreneur, businessman, and also a corporate philanthropist who has successfully co-founded the well-known Oracle corporation. Currently he is its executive chairman as well as chief technology officer. As of June, of this year, he had been listed by Forbes magazine as being a member of the elite ‘5… Read more »

Smart Devices and the World of Marketing Today

An ever-growing and significant part of the world’s population is now increasingly getting rid of their radios and their TV sets, supplanting them with the (by now ubiquitous) smart communication devices. The main reason behind this rapid change is not just the fact that the end user can easily gain access to a whole universe… Read more »