The Top 4 Supply Chain Innovations to Watch Out For in 2019

Supply ChainNo one can deny the importance of the supply chain in an industrial facility. Not only does supply chain determine the efficiency of distribution, but it also determines the quality of the products customers buy. A key component of productivity, the management of the supply chain has changed drastically over the years. One of the biggest changes that have seen in supply chain management (SCM) in recent times is the use of modern technology. The technology is being adopted to make the processes in the supply chain more efficient and transparent.

The Technological Revolution in Supply Chain

Despite the rapid improvements enabled by these disruptive technologies, many companies are still reluctant to adopt them for managing their supply chains. What these companies fail to realize is that the future of SCM will be enabled by robotics, artificial intelligence (AI), and other intelligent technologies.

However, we can give these companies some benefit of the doubt since many of the new supply chain technologies are either too expensive or too complicated to be adopted ‘right now’. Nonetheless, organizations everywhere need to keep their eyes open for innovative and disruptive technologies that can potentially change how supply chain management is performed in the future.

These technologies are improving supply chains worldwide by ensuring better visibility and tracking, real-time monitoring of the supply chain, and its integration with mobile technologies such as smartphones, GPS devices, tablets, and other portable devices used in SCM. All this is helping to enable the following benefits:

  • A lower cost of operation
  • Reduced errors leading to improved efficiency
  • Enhanced customer satisfaction

So, we know all about the capabilities and benefits enabled by innovations in supply chain management. What we don’t know yet are the innovative technologies that are making this happen. However, that is about to change as we reveal the top 4 supply chain innovations to watch out for in 2019. So, let’s begin.

1.     Artificial Intelligence (AI) Enabled Supply Chain Technology

Many of the supply chain challenges can be potentially solved with artificial intelligence (AI). Today, several things need to be accomplished by logistics operations. This includes analyzing data variables in the millions and managing different supply chain processes in real-time and end-to-end. The good news is that all this can be made easy with AI-enabled transportation management systems (TMS). These systems can provide recommendations for logistical and business situations by assessing and analyzing different options. Despite this, just over 30% of surveyed supply chain executives said they experimented with artificial intelligence (AI). Over 45% said that they were not using the technology at all. With AI innovations in supply chain is still in its infancy, companies delaying their use will miss out on a lot of competitive advantages enabled by improved and real-time decision-making.

2.     Radio Technology

The increased irregularities in the orders in transit are one of the biggest headaches for supply chain managers everywhere. Not only do these increased anomalies result in losses, but they also bring a bad name to the brand. Not only do suppliers need to bear all the costs of a lost product, but they also need to bear the cost that result from the disruption. However, Radio Frequency Identification (RFID) can help to overcome this problem.

Using this technology, you can effectively track every product in the production line and supply chain. Chips placed on the items make this possible. Since they are able to track the items in real-time, employees can quickly identify any irregularities in an order. With RFID, you can solve irregularities in an order innovatively to prevent them from becoming a real headache and an added cost.

3.     Warehouse Automation

To allow distributed control systems (DCs) to address the increasing demands, the National Robotics Engineering Center at Carnegie Mellon University is collaborating with Honeywell Intelligrated to take robotic technologies and artificial intelligence (AI) to the next level. The purpose of the collaboration is to develop the next-gen architecture that can operate and control several robotic applications.

The solution introduced by Honeywell Intelligrated and Carnegie Mellon University makes the deployment of sophisticated robotics in unpredictable and dynamic environments practical. It does this by enabling critical decision-making capabilities with the use of machine learning (ML). This and other warehouse automation solutions are making it easier to manage complex tasks in the warehouse. These tasks include picking individual packets and unloading shipping containers.

The main barrier to the adoption of warehouse automation technologies will be the logistics and costs of implementation involved. However, these barriers can be overcome with cloud-based AI systems that are easy to deploy and have a variable cost.

4.     Self-Service Logistics

Recently, Delivery Service Partners was launched by Amazon. It is a funding program aimed at helping people launch and operate their own Amazon logistics and delivery service. According to the company, owners that operate a fleet of up to forty delivery vehicles can earn a profit exceeding $300,000 per annum.

If Amazon is able to accomplish its goal, we could see small business owners in the hundreds employing tens of thousands of people for delivery across the U.S. To ensure success in achieving its objective, Amazon has pledged an amount equaling a million dollars to startups belonging to eligible military veterans who want to launch their own delivery business. Considering this, it will be only a matter of time before self-service logistics becomes a widely adopted innovation.

There are some other technologies as well that could potentially change SCM in 2019 and beyond. These include advanced weighing technology, autonomous vehicles, and the blockchain technology. To get insight into how these technologies could potentially change the supply chain, keep following me for more.


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

A Look into Archinaut: The Spacecraft-Assembly Technology Set for a Test Flight in 2022

Understanding Archinaut: The Construction Robot for Space

Made in SpaceAs part of NASA’s Tipping Point Program, California-based startup Made in Space will join hands with Northrop Grumman and Oceaneering to initiate the Archinaut development program. The first-ever platform that is designed to build large structures for space and in space, Archinaut enables the construction, assembly, and integration of systems optimized for space exploration into a spacecraft.

An official announcement was made by NASA on Friday, July 12 that the demonstration craft ‘Archinaut One’ will be launched to low Earth orbit in 2022. The craft launched into space will be aboard a Rocket Lab Electron booster. Once it is in space, Archinaut One will 3D-print two beams that are 10 meters or 32-foot long. The beams will extend from all sides of the spacecraft.

Over time, as progress is made with the technology, the beams printed by Archinaut One will be able to dispose of solar arrays that can generate power fives time more than traditional panels that crafts of similar size sport. If Archinaut One has a successful run in space, then it could pave the way for bigger things down the road.

The Archinaut Development Program

The Archinaut Development Program will be implemented in phase. The first phase of the program will look to build the case for spacecraft manufacturing and assembly technologies that are developed for the commercial uses, defense missions, and exploration applications of NASA.

In future phases, we could witness Archinaut’s integration into government and commercial missions and more complicated demonstrations of the technology on orbit. Instead of requiring designs to survive the vibrations and forces experienced during launch, this will enable structures and designs optimized for space.

About the Archinaut System

A system incorporated into a satellite, Archinaut features a few prefabricated components, a manufacturing unit, feedstock, assembly robotics, and a space-manufacturing unit. Archinaut is wrapped extremely tightly while it is launched. This results in significant mass and volume savings over avant-garde deployables.

Once it is in space, Archinaut can start fulfilling its duties which is to manufacture systems for the satellite that are optimized for space. These satellite systems include radiators, booms, trusses, antennae, reflectors, and other similar components. The assembly robotics and the manufacturing unit are combined to accomplish construction.

According to the associate administrator of NASA’s Space Technology Mission Directorate Jim Reuter, the Archinaut technology will potentially change the basic capabilities for future exploration of the space. He made this statement in an official press release by NASA. He further commented that the technology will allow the United States to maintain its leadership in space exploration.

The Archinaut technology has been in the development phase at Made in Space for several years now under a ‘tipping point technologies’ contract with NASA. The announcement made by NASA in July 12 kick starts the second phase of this contract.

Featuring robotic manipulator arms and a 3D printer, the Archinaut tech will ultimately enable spacecrafts to perform several valuable tasks in space. This could range from repairing and improving satellites to constructing massive structures like telescopes for use in space. This is based on a statement made by a representative of Made in Space.

A technology that has already had several successful runs on Earth, Archinaut is almost ready for its first space mission. An example of a successful test run of Archinaut was the test in which several structures were produced by its 3D printer in a vacuum chamber that had controlled radiative thermal environment and imposed the space’s vacuum and temperatures.

While microgravity was not induced by that chamber, other Made in Space technology that has proven itself in similar conditions provides the California startup and NASA with the confidence to move forward with Archinaut.

For example, two 3D printers have been built and launched to the International Space Station (ISS) by Made in Space while another machine of the startup which is onboard the space station has manufactured ZBLAN, an extremely useful fiber-optic cable.

The Innovation Enabled by Archinaut

High-resolution manufacturing, the manufacturing enabled by Archinaut involves the additive manufacturing of structures that are far bigger than the spacecraft-assembly technology or the construction robot itself.

In terms of in-space manufacturing, this is a revolutionary innovation simply because it is currently not possible to launch manufacturing units the size of a house into space to produce reflectors that are as big as a car. The only option available to us is launching manufacturing units the size of a washing machine to produce objects as big as a football field. Archinaut makes this possible.

When this ability of Archinaut is integrated with assembly robotics, it becomes possible to manufacture both large and complicated functional structures. Many functional components including solar panels, sensors, wiring harnesses, and antennae can be integrated by the assembly system into the on-orbit spacecraft that is being manufactured. This enables the construction of structures optimized for space as well as the construction of satellites that are almost entirely optimized for space.

Part of a broader vision, the program that looks to develop the Archinaut technology and launching it into space is aimed at enabling a sustainable environment for astronauts and others who take up residence in space and alien planets. To stay updated with new developments in Archinaut program, keep following me.  Very cool stuff coming!


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

How to Keep Track of Maintenance Contracts

Maintenance ContractsKeeping track of maintenance contracts can be tedious. Contrary to popular belief, the biggest problem isn’t tracking the expiration of the contract. Rather, it’s tracking everything that happens against the contract until expiration i.e. performance, compliance, budget, invoices, purchases, etc. The good news is that there are ways to simplify this task. What are these ways and how can you use them to keep track of maintenance contracts? This is something we’ll be looking at in detail here.

Understanding Maintenance Contracts

Before you find out the ways to keep track of maintenance contracts, it’s important for you to understand what maintenance contracts and what’s included in them. A maintenance contract is defined as an agreement between two parties which makes one party liable for maintaining an asset owned by the other. Assets that maintenance contracts are created for include computers, building, equipment, landscape, information technologies, and many other things.

In simple terms, a maintenance contract is an agreement to maintain something. The process starts with the setting of the expectations, timeline, requirements, and price. Terms that are not to be included in the contract will also be identified. The terms are then negotiated before the parties finalize things with a maintenance contract form.  Now, changes in these terms may be requested by one or both parties at some point in the future. Once the changes are made, it becomes extremely important to carefully track and review them. So, how can you keep track of maintenance contracts for changes? Let’s find out.

Keeping Track of Your Contracts

By learning the best and most-efficient ways of keeping track of your contracts, you will save both time and money. With all the invoicing and contracts you manage each day, it’s easy to feel like you spend most of your day doing tedious tasks! So how can you keep your desk and brain clear of the clutter from this pile of work? Following are five ways to keep track of your contracts and streamline your workload.

1.     Put Everything Online

Want to make contract management easy for yourself? If yes, then put all your contract documents online. By managing contracts and invoices through online systems or services, you will make it easy and quick for yourself to keep track of maintenance contracts and allow your partner (s) to sign and return things to do. After you put everything online, you’ll be able to find all contracts and invoices under the online folder of each partner.

In addition to the above, by having everything online, you will eliminate information silos. This means that you will be able to access all aspects of your contacts from a single repository. This will make contract management easier for you, your partners, and your customers.

2.     Have a Contract Administrator

Ideally, you should have just one individual responsible for managing the official contract document. By ensuring the use of due diligence, reviewing terms and conditions, and coordinating any changes, administrators improving the tracking and management of maintenance of contracts. By doing the above, the administrator develops the ability to make necessary changes without creating additional drafts each time whenever amendments are requested and agreed upon.

By having just one person to manage the contract, you allow yourself to consistently monitor and easily facilitate the official document during the contract lifecycle. An experienced and qualified contract administrator will ensure that all contracting parties are aware of the project’s progression. This includes notifying them about any shortcomings of a contracted party as well as problems that may halt project progress.

3.     Automate as Much as Possible

Using a contract management software, you should automatically send out invoices online. If payments to you are made by credit card, you can integrate this into your system so that the software will automatically mark the invoice as paid when payers input their credit card information. Moreover, you should use the software to generate invoice reminders automatically. By doing this, you will avoid having to keep track of outstanding invoices and the system will do the follow-up for you.

By automating manual processes, you can free up your management and legal team for parts of the contract where their expertise is highly desired. Additionally, automation allows you to overcome inefficiency including minimizing errors, increasing process control and speeding up the cycle time of the contract.

4.     Set Up a Standard Contracts with Variable Fields That Can Be Automatically Filled In

If you wish to track your maintenance contracts easily then make sure your contract doesn’t change much from client to client. The only thing that should change is the details of the client. By using software where you can automatically fill these variable fields based on the information already in the file of the client, you will make the aforementioned-task simple for yourself. This will lead to efficiencies in contracting that ensure a well-structured contract process. These efficiencies include lower administration costs, faster contact cycle times, and increased capabilities for off-site administration.

5.     Use A Cloud-Based Contract Management Solution

While managing electronically stored contracts is far easier than managing paper-based contracts, you cannot compare them to the contracts in the cloud. Using a cloud-based contract management solution is probably the most effective way to manage and keep track of maintenance contracts. With this solution, you can easily track changes during the contract lifecycle. By creating a single space accessible to both parties and eliminating the need for emails and additional reviewing, cloud-based contract management makes things incredibly simple.

There you have it—the 5 ways you can keep track of maintenance contracts. One thing that is constant in all 5 ways is the use of technology. To know more about how technology can make contract management easier, get in touch with us today!


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

The Psychological Impact of Negative Body Image: What Can You Do About It

In every circle of friends, there is always one person who talks negatively about themselves or their body to be specific. The person whines and constantly complains about their—often invisible—belly fat. If by any chance you happen to be that friend, then here’s why you need to stop doing that—now!

Why People Indulge in Self-Body Shaming

Negative, positive, or neutral, we all have an image of our body in our mind. This image didn’t form overnight. Instead, it has made its way to our subconscious mind through a process—a process that starts as early as infanthood. The experiences of our formative years shape how we think. This includes how we think about family, friends, peers, and the world at large. During the same time, we also form an image of ourselves or rather what we think about ourselves.

People often underestimate the importance and impact of self-image. While a positive self-image may or may not help you reach the stars, a negative self-image will almost certainly pull you down—at least partially. This is backed by research. According to a 2012 study by researchers at the University of Notre Dame, people who continuously make disparaging remarks about their body are less likable to others than those who have a neutral or positive outlook of their body.

Why do people resort to body shaming themselves and have a negative image of their body in their mind? Following are some answers:

1.     24/7 Exposure to the ‘Perfect’ Bodies on Social Media

Social media became a thing—the ‘in’ thing—the ‘cool’ thing—and the thing that everyone wanted to be on, after the launch of Facebook in 2006. At a party, while dining out with friends, or even in their bathrooms, people would take selfies and after hours of ‘photoshopping’, they would upload it to –yes, you guessed right: Facebook.

On seeing these uploaded images, people on that person’s ‘friends list’ would almost immediately start to compare themselves with the person who uploaded the images. Often, they would jump to the conclusion that can never be as fit, lean, or ripped as them. Today, with the advent of Instagram, the photo-sharing app, this negative—and often self-esteem running, exposure has gone to a whole new level.

Today, people in general and women in particular, can’t help but compare their body to that of Victoria’s Secret models whose pictures they see on this photo-sharing platform. When that happens, there is only one outcome—the expected outcome—self-body shaming and a negative body image.

2.     The ‘Size-Zero’ Effect

Size zero doesn’t make you unattractive but it doesn’t make you a ‘demigod’ either. A concept or a figure size established in the 1950s, Size Zero has been measured differently during different times. However, its definition has always remained the same—extremely thin girls who can pass as models.

The desire for a size zero figure propels many women resort to purging, an act of self-induced vomiting to control weight or shape. This ultimately—and inevitably, leads to purging disorder or even bulimia, a condition in which a person eats excessively (binge eating) and then throws it all out via purging.

3.     Peer Pressure

Whether it is the career path you choose, how you invest money for the future, or the image you maintain, nobody influences your life more than your peers. Where do you think most people develop the habit of smoking or alcohol consumption from? From their peers. Whether you accept it or not, peer pressure is a reality—a reality that influences most, if not all, of your life’s decisions. This includes the image you maintain of yourself.

The image of peer pressure on body image is seen most in the case of teenage girls. Studies show that teenage girls resort to starting or throwing out whatever they eat the figure standards set by their peers or ‘group of friends’. Ultimately, this leads to anorexia, a condition in which you continuously resort to self-starving and have a lack of appetite.

You may think otherwise, but things are no different for boys or men. Owing to peer pressure, they want to look as macho and well-built as they can. Generally, boys or men who are categorized as ‘nerds’ or ‘geeks’ are easily influenced by peer pressure. The image of the ‘perfect’ body they have in their mind comes from the people they consider as ‘cool’ and ‘winners’. When they can’t achieve the perfect body they have in mind, they resort to self-body shaming and even develop disorders such as binge eating.

Too much exposure to ‘perfect’ bodies, the ‘size zero effect’, and peer pressure are the major reasons people have a negative image of their body in their mind. Is there a solution to this? A solution to overcome the psychological impact of negative body image? For sure, there is! You just need to look in the right places.

The Help That One Can Get

There’s help for everything including for negative self-body image and self-body shaming. One of the best ways of getting help is opting for body image counseling. Whether you are a man, a woman, or a teenager, a body image counselor can help to overcome the negative image of your body that you have in mind.

Today, there are experience body image counselors who can help you recover from all sorts of disorders arising from a negative body image. This includes permanent recovery from eating disorders such as purging, binge-eating, bulimia, and anorexia.

A body image counselor has all the knowledge and tools required to treat negative body image. They can help you to overcome your condition if you’re willing to embrace your body.

When you learn to accept your body with all the good as well as the bad it entails, you condition your mind to think positively about you—including thinking positively about your body and image. This makes it a whole lot easier for the counselor to treat your condition and steer you away from all the ills and evils that are a side effect of self-body shaming and a negative body image.


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

Keep Your Coffee Shop Hot with Self-Serving Technology

Self-serving technology

Ever heard of a self-service coffee shop? You probably have. Self-serve kiosks are rapidly popping up in restaurants everywhere and they can be a great asset for your coffee shop. Self-ordering kiosks may well be the magic wand or secret weapon that you need to tackle the high competition, and failure rates prevalent in the restaurant industry. Not only that, the kiosks can also help to increase your revenues and profitability.

Several restaurants have already found that customers spend more when they use self-service kiosks and apps.  Taco Bell, has priced orders placed through its digital app 20% higher than orders made to human cashiers, mainly because people select additional ingredients while using the app. Similarly, Chili’s—the popular American casual dining restaurant chain, reported an increase in dessert orders after it installed self-service tablets.

Robust, scalable, and easy to use, the tablet or iPad POS has enterprise level features for all restaurant types, which includes coffee shops. A cloud-based enterprise POS system, the POS tablet can take your business to the next level with dynamic features to increase productivity, and sales. If you have clear goals in mind, then you can leverage self-service tablets and kiosks to deliver the best possible experience to customers who visit your coffee shop.

Why Using Self-Serving Technology at Your Coffee Shop Makes Sense

The self-service kiosks at your coffee shop will make things convenient for customers who are on a tight schedule. The technology will allow them to skip the line and choose their favorite coffee or savory items in the kiosk. Knowing that they can quickly get their favorite coffee at any time of the day from your coffee shop would make customers visit your café more often.  However, you must make sure that everything your coffee shop offers is available for selection on the kiosk as well.

While a self-serve kiosk will encourage your customers to visit your coffee shop more frequently, the tablet POS will allow you to the customer experience to a whole new level. It will do this by eliminating the need for you or your employees to keep an eye on stock levels throughout the day to ensure your café doesn’t run out of stocks. Tablet POS ensures that you have the supply to meet the demand by letting you monitor sales data, and inventory on one platform.

A complete solution for your self-service coffee shop, the cloud-based tablet POS system provides integrated online ordering and automated solutions for inventory management and recipe control. Not only that, the innovative POS system also provides you with analytics and reporting capabilities. With these capabilities, you can cut down on expenses while increasing your revenues. Following are some ways self-serving kiosks can be a game-changer for your coffee shop:

1.     Increase in Check Sizes

With self-serving kiosks, you will experience an increase your average check size. The kiosks make it less important to teach staff upselling techniques. This is because upselling is automated with a self-serving kiosk.

You no longer need your staff to identify pricey additions and high-margin items. Instead, the self-ordering kiosk can take care of this. Customers are displayed all available add-ons for each item on the menu. This increases the chances of customers adding the additional offerings to ‘make it a combo’. This increase their total check size.

2.     Decrease in Wait Times

In a traditional coffee shop, a line building up is inevitable. With a self-ordering kiosk, you can allow customers to skip the long line at the cash counter. Instead, they can order and pay at their convenience. This will have a direct impact on your sales. This is because customer satisfaction will increase due to the speed in taking orders and decrease of in wait times.

Not only will the self-service kiosks provide customers with a fast and convenient service, it will make things less taxing for your staff during peak times. It’s a win/win situation!

3.     More Accurate Orders

Will self-serving kiosks, your customer will be able to choose and place their own orders. This will drastically reduce the chances on error in your orders. There’s no better technology than a visual menu on a kiosk to minimize miscommunication in a restaurant such as your coffee shop. With this technology, you can ensure that what customers order is exactly what they want. They can’t go to the manager complaining that they have the ‘wrong order’.

With this increased accuracy in orders, there will be less time spent in preparing items to correct a ‘wrong order’ that has the customer fuming. This will result in an increase in productivity and a decrease in ‘avoidable’ costs that arise due to incorrect orders. Ultimately, all this benefits the bottom line.

4.     Reduced Labor Costs

With customers in charge of your ordering process, you can be more flexible in your staffing. For example, you can move some of your staff at the front to the kitchen to meet the influx of orders coming in. You can also downsize staff that you don’t really need to cut costs. Put simply, self-ordering kiosks offer you with a great opportunity to save on labor. They also allow you to be more flexible with staffing to ensure a great customer experience, ultimately helping you increase revenues and profitability.

Add to the Experience at Your Coffee Shop with Self-Service Coffee Machines

Just like self-service kiosks and apps, self-service coffee machines are also popping up in coffee shops everywhere. Together with self-service kiosks and cloud-based POS systems, self-service coffee machines are adding to the experience at cafés by providing the following benefits:

  • Speed of service
  • Less queuing times
  • Convenience of ordering
  • And, more space to move around while placing order

For all the above reasons and more, you should equip your café with self-serving technology to keep your coffee shop hot.


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

Why Free Guest Wi-Fi In-Store Is More Than a Foot Traffic Generator

Free Wi-Fi In-StoreFrom coffee shops to shopping malls to restaurants and more, free Wi-Fi access is practically ubiquitous today. Know why? Customers and visitors demand it. Despite the increased demand for it, many businesses in the United States are hesitant to offer free Wi-Fi to the public or their customers. If you’re among them, then you need to rethink your decision. This is because free in-store Wi-Fi is much more than just a foot traffic generator.

Reason to Offer Free Guest Wi-Fi In-Store

Why should you warm up to the Wi-Fi revolution and start offering free guest Wi-Fi on-premise or in-store? There are several benefits of this including:

  • Bringing in new customers who walk by your store or venue. As most consumers have a need to be connected, simply advertising free Wi-Fi via a window/door decal will do the trick.
  • Increasing time spent in-store or on-premise which results in increase spend as Wi-Fi enables consumers to stay productive and connected, giving them no reason to rush their meals or shopping process
  • Gaining a competitive edge; offering fast and reliable Wi-Fi will attract customers to your physical location and those customers will spread the word, attracting even more customers to your location, which will allow you to gain an advantage over businesses that don’t offer guest free Wi-Fi on-premise or in-store

Despite these benefits, you may be skeptical about offering free guest Wi-Fi at your physical location due to the costs involved. Although offering free Wi-Fi can be an expensive monthly bill, the costs can be offset with a Wi-Fi marketing automation and customer analytics platform. This platform offsets the costs of free Wi-Fi by encouraging sales and repeat business.

How Wi-Fi Marketing Can Turn Your Free In-Store Guest Wi-Fi Into a Profit Generating Tool

Wi-Fi marketing automation and customer analytics platform can have a positive impact on your bottom line. It can ensure this by turning your free guest Wi-Fi into a customer tracking, engagement, and loyalty tool. Following is how Wi-Fi marketing enables benefits for your bottom line:

1.     Passively and Quickly Collect Customer Demographic and Behavior Data

To understand your customers, you need to do some research on them. If you’re not aware of what your customers want, then you won’t be able to meet their demands. In other words, you won’t be able to provide them with the product/service they want. This, in turn, will negatively impact your bottom line.

The good news is that you can solve the above problem by offering free Wi-Fi to your customers and by using Wi-Fi marketing software. When your customers try to connect to the free in-store Wi-Fi, the Wi-Fi marketing software will ask them to fill out a form. You can use the form to get feedback about your business or get answers to questions.

By asking customers questions, you can determine the demographics of customers as well as their likes and dislikes for the products and services you offer. Once you have this information, you can plan your products and services accordingly and get the best results.

2.     Easily Implement Mobile Marketing Strategies That Land in The Hands of Customers When and Where It Matters Most

At present, there are 1900 million people in the world using mobile phones and this has led to a rise in mobile marketing. Mobile marketing is something you should ignore at your own peril.  Total spend on mobile advertising is expected to reach $46 billion by 2019 and it is easy to see why.

The number of people using Wi-Fi is increasing each day. Businesses that make Wi-Fi marketing part of their overall business strategy enjoy a plethora of benefits. This includes improving brand loyalty, enhancing customer experience, and chartering a course for the future based on the data and intelligence that is right at their fingertips.

Considering that customers walk around town with their smartphones glued to their hand, it only makes sense for businesses everywhere to free in-store Wi-Fi. Unfortunately, that is not yet the case. Many businesses assume that offering free Wi-Fi in-store is not worth the expense. However, that couldn’t be more untrue. Wi-Fi presents businesses with a wealth of opportunities for tapping into the connected world and engaging with their customers in new ways.

Today, more and more businesses are relying on Wi-Fi to understand their customers better. Many businesses are taking advantage of Wi-Fi to launch digital strategies and connected experiences for customers. Previously, this luxury was only available to big retailers and other established businesses. However, with the proliferation of smartphones and the advent of Wi-Fi-marketing technology, any business today can develop more personalized and hyper-targeted, location-based email and text (SMS) campaigns. These campaigns are delivered directly to customers’ smart device (smartphone, tablet, laptop, watch, etc.).

3.     Generate Valuable Data from Real-Time Customer Behavior and Campaign Analytics

A Wi-Fi marketing automation and customer analytics platform offers a host of analytical tools. Using these tools, you can increase your understanding of customer behaviors and activities within your store. Leveraging this information, you can strategically design the offering and layout of your store. You can also respond quickly to customer preferences by incorporating what they enjoy about their ‘shopping’ experience into your offering. In other words, Wi-Fi marketing software allows you to anticipate, predict, and plan the future better. This helps to improve your return on investment.

By now, it should be clear that Wi-Fi marketing can help turn your free in-store guest Wi-Fi into a profit-generating tool. Feel free to reach out to me to discuss if a In-Store Wi-Fi is right for your business.


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

Application Modernization: Its Importance and How to Approach It

Application ModernizationThe importance of aligning IT more closely with your current business needs cannot be emphasized enough. Companies today spend countless hours—and most of their tech budget, on keeping their legacy systems running. It’s like trying to keep an old, outdated car that has done its time running.  While the car may still be mobile, it lacks modern features, is horrendously slow, and requires a good amount of your time and money to stay on the road. Wouldn’t you be better off just buying a new car?

This is exactly how organizations and IT teams need to think about their legacy systems. The good news is that most CIOs are already doing that. According to the 2017/2018 Logicalis Global CIO Survey, legacy systems were the top concern for the over 800 CIOs polled, with more than half of them planning to improve IT infrastructure to overcome problems in legacy software.

The thing about legacy IT is that it is filled with unnecessary complexity and cost and there’s nothing simple or straightforward about it. Legacy systems hinder innovation and productivity, which adds to your IT and business costs. There’s also the continuing cost of maintaining the systems, which consumes most of the budget that a business has allocated to IT.

So, how can organizations and IT teams get out of this situation? “Modernizing” legacy systems would be the obvious choice here.Modernizing a legacy system, also known as application modernization, is refactoring, re-purposing or consolidating a legacy system. The purpose of this is to align legacy system more closely with current business needs. With application modernization, you can new can create new business value from existing systems.

However, the process of legacy modernization is a complex one and it could take several months, or even years, to migrate to a new, modern platform. This is because of the issues and challenges in modernizing legacy systems. What are these issues and challenges?

Issues and Challenges in Modernizing Legacy Systems

While it can be hard to part with legacy hardware or software that you have gotten used to, eventually you have no choice but to modernize your legacy system. While modernizing legacy systems is a good thought, it can be a bit of a challenge. This is especially true if your legacy system has existed for more than a decade. While you try to carry out the modernization process, you are likely to come across several challenges and issues. Following are some of the most common challenges and issues in modernizing a legacy system:

1.     Organizational Change Management

Legacy systems feature an outdated program or platform, and this can make it difficult for IT to migrate the data to more recent platform. Often, streamlining the modernization process requires a new set of equipment and training sessions that teach about the new platform.

2.     Co-Existence of Legacy and New Systems

Modernizing legacy systems can be daunting, especially if your organization has more than one legacy system. Generally, migration of data to the new platform from the legacy system would be carried out in phases rather than at once.

Also, validation will be required for several operational activities.These include bringing in new systems during the interim phase and providing data duplication, complete business coverage with fully serviceable overlapping functionality, and temporary systems for bridging legacy. This can be a challenge on its own.

3.     Significant Modernization Costs and Duration

Costing you both time and money, application modernization can be an expensive exercise. You need to make significant investments and dedicate a considerable amount of your time to modernize a critical legacy system. A complex legacy system could take years to modernize, and then there’s the risk of encountering unforeseen circumstances in the process.

The 3 Approaches to Application Modernization

As stated earlier, application modernization can be a complex process. The degree of difficulty varies based on the modernization approach you use. There are several approaches to application modernization and you need to choose one that is right for your company’s needs and goals. To help you make an informed decision, following are 5 of the most common approaches to application modernization with their pros and cons.

1.     Screen-Scrapping

This approach to application modernization does not update the old applications but still creates new, modern-looking interfaces for your legacy applications. This is achieved by scrapping information off your legacy applications and presenting it in a graphical interface.

While screen-scrapping can help you to quickly and affordably modernize legacy applications, it does not actually modernize your applications, which means that you will have to maintain not just your underlying applications but also the applications that have been screen-scrapped. This makes maintenance of your applications more difficult, time-consuming and expensive

2.     Code Conversion

This involves converting old applications written in outdated programming to a modern programming language. This is a quick way to convert outdate code into modern code without having to learn a new language. The problem with this approach is that it doesn’t change the structure of the outdate application, which leads to limited application capabilities and difficulty in maintenance

3.     Rip-and-Replace

As the name suggest, rip-and-replace is an approach to application modernization that gets rid of your old applications and replaces them with new, modern applications created from scratch. This is perhaps the best approach to align IT with business and address your current business needs. Additionally, it leaves you with applications that are easy to maintain and scale as your organization grows. The only disadvantage of this approach is that building new applications from scratch can be time-consuming.

Delaying or ignoring application modernization will only waste your time and money if your legacy applications are hurting the progress of your organization. As seen above, there is no ‘one-size-fits-all’ approach to application modernization and you need to pick an approach that is right for company’s needs and goals. Perhaps, consulting an expert like us would help here.  We are ready to discuss and consider whether we are a good fit for your organization.  I would welcome your call.


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

Our Mission: “Creating innovative IT solutions for business leaders worldwide through cutting edge technologies.”

Looking to the Future: Smart Buildings / Cities, Deep Learning AI, Drones, Robotics, Augmented Reality, and IoT

Smart Buildings

Building/facility managers need to take on several challenges and responsibilities every single day of their assignment. While there are certain challenges that the manager can plan for, there are many that will strike them out of the blue. They aren’t prepared for these challenges. Yet, they must keep the place running smoothly, safely, and within budget. Security and facilities management is required for this very purpose.

Here, we are going to discuss the top security and facilities management challenges faced by organizations today. The purpose behind this discussion is giving facility managers at least a fighting chance of overcoming these challenges. In addition to discussing the top 8 challenges faced by facilities managers today, we will look at the futuristic technologies that can help to overcome them. So, let’s begin.

The Top Eight Security and Facilities Management Challenges Faced by Organizations Today

A well-established industry, facilities management has been slow to establish career paths or develop specific professional standards. However, the good news is that some associations of facility managers have recently recognized the challenges facing facilities management today and are taking measures to overcome them. However, there is still a long way to go before the security and facilities management challenges are taken care of for good. Following are the top eight security and facilities management challenges faced by organizations today:

1.     Fast Retrieval of Information

Most facility managers take longer than ten minutes to retrieve information. A major reason for this delay in retrieving information is inadequate information systems.

2.     Managing and Recording Changes

Changes to an asset must be documented and stored correctly. Additionally, there must be a system to track the changes made. Unfortunately, most organizations and facilities do not ensure this.

3.     Coordinating Vendors

There are several drawbacks of the current processes for assigning work to contractors. These include delays, lack of inherent view and approval process, and a lack of audit trail. Therefore, a newer, more intelligent system or process is required to assign the correct work to each contractor and get a fair price for it.

4.     Handling Faults

Many facilities managers lack the capacity to handle all faults in a central system. This is a major challenge that organizations must help the managers to overcome.

5.     Meeting Compliance Guidelines

A major challenge for facility managers is inadequate record keeping.  Companies are required to comply with statuary regulations for managing their documents. Therefore, organizations must provide facility managers with a process that ensures data is stored correctly. Another compliance requirement is staying on top of the changes to legislation.

6.     Preventing a Security Breach or Minimizing Its Impact

According to a joint study by ISACA and RSA published in 2015, 78% of the board of directors are concerned with computer security today. The new cycle of data breaches has alerted organizations and facilities of possible security breaches. Regardless of the size and sector, a security breach can have a lasting impact on the facility of an organization. This can cause a loss of customers, revenue, and even reputation. Additionally, the facility’s operational continuity is affected, and the integrity of its data is compromised.

7.     Skills Gap

A major reason for the rising security and data breaches affecting organizations and facilities is the skills gap. According to the Global Information Workforce Study, there were 2.25 million security professionals engaged in the field in 2013 while the need was for 4.25 million practitioners.

8.     Rapidly Changing Security and Technology

The security of organizations must evolve to tackle today’s sophisticated threats. Security and technological solutions for facilities are changing rapidly. Therefore, organizations must keep up to date with the latest technological developments in security and facilities management. This is needed to tackle security and other challenges that may come their way.

The Future of Security and Facilities Management: 6 Technologies Organizations Should Keep an Eye on to Overcome the Security and Facilities Management Challenges

We discussed above the top eight securities and facilities management challenges faced by organizations today. Now, we discuss the futuristic technologies that can help to overcome these challenges:

1.     Augmented Reality (AR)

Virtual and augmented reality systems have huge potential in facilities management. With AR, it is possible to design physically viable spaces. Therefore, there’s no reason that the technology cannot be used to create flawless workspaces.  By viewing buildings based on legacy and active sensor data, facilities managers can identify weak spots, build rooms using simulations, and optimize spaces for future occupants.

2.     Drones

Drones can be used in security and facilities management for directing high-resolution cameras to elevated spots to perform inspections and check for damage.

3.     Robotics

Robotics has a lot of promise for facilities management. In the future, they could be linked to facilities management software solutions to intuitively perform tasks such as cleaning and repairs. Additionally, a facility robot may be able to fix software faults on its own by plugging itself into a computer terminal.

4.     IoT

IoT isn’t a new concept to facilities management. However, unified platforms and the proliferation of connected devices in the market is changing the way it’s looked at. To ensure they’re making the best choices for their specific needs, facilities managers will need to keep up-to-date with the nuances of the IoT technologies.

5.     AI

AI assistants may soon facilitate business operations such as contractor relations and request management. Additionally, AI systems in the facility could learn about the outcome of every decision and then use it to inform the next decision. Ultimately, this will allow facility managers to take on a largely supervisory role and focus more on larger tasks and projects.

6.     Smart Buildings

Smart buildings automatically control a facility’s operations by using automated processes and technology connected to the internet of things (IoT). How does this impact security and facilities management? Smart buildings are always collecting data about the facility and everyone working there.

Security and facilities management is changing fast and organizations must keep up with the latest challenges in the field and the technologies to overcome them. Those that don’t do this run the risk of a problem that could have a lasting effect on the well-being of the organization/facility. To ensure this does not happen to you, contact us today for valuable advice.


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

Our Mission: “Creating innovative IT solutions for business leaders worldwide through cutting edge technologies.”

How to Save Your Remote Employees from Cyber Threats

Remote Employees

According to a 2017 report by Global Workplace Analytics, almost 50% of the workforce in the United States has jobs that allows them to work remotely for at least a few days during a week or month. Additionally, the 2018 Future Workforce Report by Upwork predicts that a good percentage of employers in the U.S will have employees who work predominantly from a remote location.

By looking at the above statistics, it should be clear that remote workers will be a trend in the coming years. Therefore, employers must think long and hard about everything that can make their remote workers efficient at their jobs. One of the most important things in this regard is securing the remote workers or their devices.

Desktops, laptops, smartphones, tablets, and other technological devices that remote workers use to connect to the workplace are vulnerable to cyber attacks. Cybercriminals are constantly looking to target the remote workers to gain access to a company’s website, network, or other sensitive data.

Whether your remote workers connect to the workplace from their home, a coffee shop, or a co-working space, they are also susceptible to a cyber-attack. Therefore, you must find ways to protect your remote workers from cybercriminals. Luckily for you, we are going to provide you with some proven strategies for protecting your remote employees from cyber threats. Let’s get into the details.

Securing Your Remote Workers: What You Need to Do

Today, the ability to work remotely is proving to be beneficial for both businesses and their employees. Additionally, it has changed how organizations recruit people for open positions and then manage them. Last but not least, remote work is allowing organizations to diversify and strengthen their operations.

While remote work is helping to revolutionize how businesses hire and manage employees, it is also leaving their highly sensitive data vulnerable to cybercriminals. According to a study conducted jointly by Cisco and InsightExpress, a market research company, more than 45% of employees say they transfer files between work and personal computers when they have the option of working remotely.

Remote workers pose unique security challenges for their companies since they are not physically present at the work site. This is especially true for remote workers who connect to the workplace through public Wi-Fi. Therefore, you need to come with unique strategies to mitigate the risk posed to your remote workers and protect your company’s sensitive data. To make things easy for you, the following are 3 ways you can protect your remote employees from cyber threats.

1.     Establish a Security Policy

The first and foremost thing that you can do to protect your remote employees from cyber threats is to establish a security policy. Ideally, you should have this policy in place before allowing your employees to work remotely.

What should your security policy for remote workers include? Logging off the network when working from a remote location, rules for copying or sharing files, password requirements, invalidating credentials of employees who have left the company, etc.

In addition to the above, you must not allow remote employees to access data and applications that are not related to their job. You can enforce this by having restricted user access. Also, set up a double authentication requirement for login from remote locations. Additionally, allow access to special projects to your remote workers for only the time it is essential for them.

Get all new recruits, especially those hired as remote employees, to thoroughly read and understand your security policy. Once your employees know and understand your security policy, there will be less likely to indulge in activities that compromise their own as well as the company’s security.

2.     Prohibit the Use of Unsecured Public Wi-Fi Networks

Today, you will find many people in coffee shops who are working on their laptops. Most people who work remotely connect to a public Wi-Fi network for the sake of convenience. However, what they don’t realize is that these networks are highly vulnerable to cyber-attacks. Unsecured, public wi-fi networks make it easier for cyber criminals, such as hackers, to intercept log-in credentials and sensitive data. Additionally, cyber criminals can use the unsecured public wi-fi network to hoax a public wi-fi network or distribute malware. The idea is to lure users and capture their data.

To avoid the above situation, you must make it mandatory for your remote workers to use a virtual private network (VPN) when connecting to the workplace through a public wi-fi network. Alternatively, you could provide your remote employees with personal hotspots so they have no need to connect to a public wi-fi.

3.     Use the Cloud

When you use a cloud-based service provider for your business needs, the security of your business become the responsibility of the cloud provider. Cloud services have incredibly robust security features that allow them to protect the company’s data and employees.

Cloud service providers are generally more knowledgeable and skilled in cyber security. This allows them to provide your employees cyber security when they are working remotely. They will put proper safeguards in place to secure the access of your remote workers to your data or applications.

In addition to securing your remote workers, the cloud services will help you save money.  With cloud services, you can restrict the data accessible to remote workers and protect the data from cyber attacks like ransomware. If you want to know more about how to protect your remote employees from cyber threats, then get in touch with us today!


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

Our Mission: “Creating innovative IT solutions for business leaders worldwide through cutting edge technologies.”

Contact me today to discuss how our great team can assist: 1 800 614 7886 or our Contact Form.

The Benefits of Having a CRM Solution with Email Integration

The Benefits of Having a CRM Solution with Email Integration

Despite the rise in paid traffic, social media, and network marketing, email still reigns as the most important marketing tool. The number of email accounts is much more than the number of Facebook and Twitter accounts combined and all searches on Google, Bing, and Yahoo are equal to just 1.1% of all email traffic.

Email is effective for lead nurturing and other sales activities, making it a preferred customer channel. Compared to other mediums, emails have a 50% higher rate of qualified leads and 20% of income is directly tied into email strategies. Moreover, email is the preferred source of business communication for 72% of consumers.

With an email marketing tool, businesses are not only able to create and manage data, but they can also understand who opened and read the emails. To take this ability to the next level, businesses may want to consider integrating email with CRM. KissMetrics reveals that 96% of visitors to a website aren’t ready to buy. However, this does not mean that they won’t buy in the future as this completely depends on the marketing and CRM strategy of a business.

Full email integration into the CRM system can prove pivotal here. With CRM tied to email marketing, businesses have a resource to capture contact information from first-time visitors to their site. This can be followed by nurturing the prospects with email over time, educating them about their pain-points and the solutions offered by the business.

Having a CRM solution with email integration can be invaluable for any business. With this capability, businesses can get better, and more accurate visibility into their data. Additionally, they can automate and streamline processes. Most important of all, they can easily share information across the team or organization to allow everyone to do their job better.

7 Reasons to Get CRM Solution with Email Integration

By integrating email with CRM, businesses can get a more detailed picture of their customers and prospects, making it possible for businesses to segment customers and prospects into targeted groups and then reach out to them with more relevant and timely content. Unfortunately, not everyone is sold on the idea of integrating CRM with email. Many businesses are still reluctant to try this ‘new’ and ‘sophisticated’ approach to email. There are several reasons for this including:

  • Being comfortable with email the way it is
  • The fear that integrating email with CRM will make things more complicated
  • The fear of being spied by bosses or co-workers

However, once people overcome the above fear, it will be much easier to accept CRM email integration. This is because you start to realize all the wonderful benefits you can get by having a CRM solution with email integration.

A prominent feature of a cloud-based customer relationship management (CRM) software is that it supports excellent email integration. When you integrate email with a robust CRM system, you have access to data from both programs. This reduces the likelihood of missing important information or creating scheduling conflicts. There are many more benefits of CRM email integration and some of the prominent ones are as follows:

1.     Holistic View

CRM systems with email integration put all relevant information onto a single screen instead of moving between the email client and the CRM solution. By eliminating the need to switch between email accounts and CRM system, CRM email integration eases the efforts of sales reps. Since the CRM provides the relevant customer data needed to nurture leads or close deals, there’s no confusion and reps are able to effectively respond to a client’s email and get an overview of the customer’s information at the same time.

2.     Improved Sales Visibility

With CRM email integration, sales reps get real-time insight into customer behavior. By knowing which prospects have opened emails and the clickthrough data, reps can be more intelligent when making sales calls. This means that they can tailor their calls to suit the interests of the prospect they are calling.

3.     Increased Responsiveness

By reducing response time to a substantial level, a CRM solution with email integration ultimately helps to improve customer satisfaction. CRM email integration reduces the response time by displaying important customer data such as contact information, touch-point history, and more alongside the email. With this ability, reps can quickly respond to inquiries to improve customer experience instead of having to reference the customer information in one application and the switching to email.

4.     Integration with Other Apps

Often, CRM solutions with email integration offer support for other types of third-party integration. A business can streamline its sales workflow by gaining access to marketing and sales assets in the cloud or by integrating a CRM solution into the marketing and automation tool. Project or task management is another application often paired up with CRM solutions with email integration.

5.     Data Integrity

Sales reps confirm important information when they interact with a business’ contacts. Moreover, they find additional information such as demographic data, competitive data, and pain points. With CRM email integration, you can provide reps the ability to update records in real-time, ensuring that information is always current for when the next campaign goes out.

6.     Targeted Messaging

To serve your customers with relevant, targeted content, you can develop content based on CRM data such as demographics, job title, or previous purchases. The outcome of this would be fewer unsubscribes and more personalized emails.

7.     Staying Updated with the Important Stuff

With a quality CRM platform, you can get full email integration into the CRM system. Once the configuration is complete, all emails are extracted to the CRM and you get a full-featured email client in the CRM system for drafting and sending emails. Moreover, with CRM email integration, you can synchronize all the contacts, appointments, emails etc.

This helps with two things—staying updated with the latest information of the customer and finalizing the meeting planner using an appointments scheduler. Another benefit of this is being able to respond to customer emails without having to switch between multiple systems. This allows you to get the required customer information and then reference to email in another system.

As seen above, there are many reasons for getting a CRM solution with email integration. To find out more benefits of CRM integration with email, get in touch with us today!


by Bobby J Davidson

We love our company and we love what we do.  Check out the ‘Why Percento‘ page to learn more: Love of Technology and Business!  As the President of Percento Technologies International, I provide day-to-day leadership to the company’s senior management and I am personally involved in the strategy, business development and sales activities of the firm.

The company was founded in 1999 with the purpose of providing a one call source for organizations in need of Enterprise IT Consulting and Management.  We also provide a line of products in the boutique Cloud Server space with a touch of high-end website strategy consulting and design services.   We personalizes the IT Service experience with a team approach, working with clients from diverse sectors of industry, including energy services, financial, legal, entertainment, healthcare, hospitality, retail and general and/or corporate business.  percentotech.com/contact

Our Mission: “Creating innovative IT solutions for business leaders worldwide through cutting edge technologies.”

Contact me today to discuss how our great team can assist: 1 800 614 7886 or our Contact Form.