In order to strengthen customer engagement, marketing, and product development strategies, most businesses today are increasingly relying on new technologies. Often, the best way to gain competitive advantage is adopting new business technology before your competitors adopt it. Computer and internet technologies have revolutionized the way business is done. Therefore, knowing how to use the new technologies to your advantage is important. Following are ways of adopting new technologies to boost your business.
Take your business into the cloud
The biggest technology change for businesses in recent times comes in the shape of the ‘cloud’. Via a network, the Cloud delivers software and hardware services. Furthermore, it reduces a business’s technological capital investment by offering a range of packaged solutions and incredibly cheap storage. Today, businesses are using cloud services to manage automated systems, fulfill orders and so on. By using cloud solutions, you will boost your business.
Create a mobile application
Today, the world is going ‘mobile’ and this by no means is an overstatement. There was a time when Smart phones were used only for locating places or downloading music. However, that is no longer the case. Today, Smart phones are used for doing business. A lot of buying and selling happens over the smart phone. Therefore, it is important for businesses to optimize their business for mobile users. If you want your customers to think of your business every time they need something that you offer, then you must develop well-designed apps or mobile-optimized websites that will help you to increase sales.
Use the New Apps for different business purposes
Today, businesses are evolving at a rapid pace as a result of the advancements in technology. More and more businesses today are using new apps for different business functions. Businesses are using Voice-over-IP (VOIP) telephony to reduce their monthly business communications cost. Furthermore, in order to ensure real-time communication and cut down email volume, businesses are using chat apps like Slack and HipChat. Apart from reducing cost and ensuring real time communication, new apps can help businesses to enhance collaboration and streamline their business processes.
Offer Video-based Customer support
There are many benefits of offering video-based customer support. Unfortunately, most businesses today aren’t aware of this. Telephone and chat are a good way of connecting with your customer. However, a face-to-face interaction with customers takes the customer-experience to an entirely different level. By making video-interaction a standard customer support option, you will be able to streamline customer support and increase customer satisfaction. Furthermore, you’ll be able to minimize confusion and provide quicker solutions.
Today, businesses are profiting by adopting new technologies to streamline their business. The new technologies to streamline business include inventory management software, accounting software, data management software, online catalogues, and user-friendly websites. Furthermore, there are many other benefits of adopting new technologies. These include:
- Promoting product or marketing with real time video
- Re-personalizing customers’ experience with online customer relationship management (CRM)
- Responding to customers’ needs instantly with tablet based systems
Today, businesses have many new technologies available to them. By adopting and appropriately using these technologies, you can boost your business and become successful.
For more information on how Percento can help with your Business Technology: Click to Contact Us or call 800-614-7886