BARCELONA— Samsung Electronics Co. introduced a flagship smartphone with a curved screen and mobile-payment system, seeking to spark sales after a painful year that saw its leadership eroded by Apple Inc. and Chinese upstarts like Xiaomi Corp.
The new Galaxy S6 and its double curved-screen variant the Galaxy S6 Edge, released Sunday on the sidelines of an annual trade show here, outlines Samsung’s latest strategy for finding its footing: take on Apple’s iPhone head on, while bringing even more of the manufacturing process under its control.
The new phone will be available globally starting April 10. In the U.S., Samsung said it will be offered by all the major carriers, including Verizon Wireless, AT&T, T-Mobile and Sprint. (Click to compare specs for the S6 and other smartphones.)
The stakes are high for Samsung, which saw its previous flagship smartphone, the Galaxy S5, fall flat with consumers. In the one year since that launch, the smartphone market has become more challenging for the South Korean tech giant. >source